Efficiency of incentives and motivation of employees of the company’s regional remote sales and service center

Authors

L. V. Marabayeva
Ogarev National Research Mordovian State University, Russian Federation
T. E. Shilkina
Russian University of Cooperation, Saransk Cooperative Institute (branch), Russian Federation

DOI

https://doi.org/10.31429/2224042X_2024_75_44

Abstract

The article presents the results of the study of the practice of using various tools and methods to stimulate and motivate employees of the regional remote sales and service center of one of the leading players in the Russian market of cellular communication services — Tele2. The performance indicators of their work — KPIs — are considered in quantitative and qualitative terms. Based on the results of a comparative analysis of a number of performance indicators of the largest mobile operators, conclusions are drawn about the effectiveness of Tele2’s practice and its remote sales and service center in terms of staff motivation and development, as well as the possibilities of its scaling.

Keywords

investment activities, investment projects, Engineering Division of Rosatom State Corporation, key rate of the Central Bank of the Russian Federation, preferential programs, financial instruments

Authors Info

L. V. Marabayeva

Doctor of Economic Sciences, Professor, Head of the Department of Management at Ogarev National Research Mordovian State University

T. E. Shilkina

Candidate of Economic Sciences (Ph.D.), Associate Professor, Associate Professor of the Department of Finance and Accounting at Russian University of Cooperation, Saransk Cooperative Institute (branch)

References

  1. Официальный сайт Федеральной службы государственной статистики. URL: https://rosstat.gov.ru
  2. Официальный сайт Территориального органа Федеральной службы государственной статистики по Республики Мордовия. URL: https://13.rosstat.gov.ru
  3. Официальный сайт ПАО Сбербанк. URL: http://www.sberbank.ru
  4. Официальный сайт Tele2. URL: https://tele2.ru
  5. Официальный сайт ПАО МегаФон. URL: https://megafon.ru
  6. Официальный сайт ПАО «ВымпелКом». URL: https://beeline.ru
  7. Официальный сайт ПАО «МТС». URL: https://mts.ru

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Article Details

Issue

2024 · No. 3 (75)

Section

Labor Market

Publication History

Published 2024-09-27

How to Cite

[1]
Marabayeva L.V., Shilkina T.E. Efficiency of incentives and motivation of employees of the company’s regional remote sales and service center // Economics: Theory and Practice. 2024. No 3 (75). С. 44–53. DOI: 10.31429/2224042X_2024_75_44

License

Copyright (c) 2025 L. V. Marabayeva, T. E. Shilkina

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This work is licensed under a Creative Commons Attribution 4.0 International License.