Qualification of the congress events: innovative approach

Abstract

The study proposed the classification of the congress events depending on the aims, level and character of the solving problems. On the basis of studying the World’s experience in organization of communicative events the innovative formats of congresses conducting were suggested (networking, event-meetings, couching, start-up events), which application would allow to create a favourable communicative environment for effective exchange of information, knowledge, experience and technologies, as well as search of business partners and investors.